Written for owners
Notes for people who run the truck
Things worth knowing whether or not you ever buy anything from me. Written by a power engineer, not a marketing department.
Latest
No sign up, no gate, no download.
- Why emergency callout work is different in Fort McMurray than in Calgary
- How many calls does a small trades shop actually miss?
- Should you answer the phone on a Sunday?
- Voicemail versus a real answer: what homeowners actually do
- What to charge for an after hours call in Alberta
More going up regularly. If there is something you want covered, call the line and say so.
Who is writing this
My name is Sawyer Ruhl. I am a power engineer and I work a rotation in Fort McMurray, twelve hour shifts, a week on and a week off.
I started building this after watching how many calls go unanswered on a site where everyone is genuinely busy doing the actual work. Not careless people. Busy ones.
So these are written from that side of it rather than from a marketing department, and they are aimed at owners rather than at other marketers.
What you will not find here
- No invented statistics. If I do not have a number, I say so.
- No case studies from clients I do not have yet.
- No twelve hundred words of throat clearing before the point.
- No email gate. Read it, use it, ignore the rest.
If a post helps you fix the problem yourself and you never call me, that is a fine outcome. It is a better use of the writing than a sales pitch would be.
Questions are welcome
If something here does not match how it works in your shop, call the line and tell it so. I read what comes through.
The live line (825) 305-0902